2025: The year of brand building
“We’re good at performance marketing, but our brand sucks!” Possibly the most apt statement we’ve seen as marketers get ready for the ‘2025 brand building revolution’. With a big shift back to brand building marketing over the last 6 months and all trends pointing to budgets moving away from ‘short-termism’ strategies in 2025, we asked […]
Lumo welcomes us onboard
Award-winning North East train operator Lumo has appointed us as their PR agency, to enhance its awareness and reputation across the UK as a pioneer in eco-friendly travel. We are partnering with Lumo to run press desk and creative PR campaigns, as well as handling their regional, national and trade media relations to drive conversation […]
The top tribes your workplace needs in 2025
Cultivating a vibrant workplace culture is not just an effort in supporting team wellbeing and recruitment – it’s a strategic move towards accelerating growth and maximising team productivity. An effective culture must allow individuals to thrive in a way that suits their natural behaviours. By creating a robust people strategy, you can transform the dynamic […]
Team News
We’re excited to announce some team news at O… A big welcome to our new Account Director, Annie-Rose Mears, who brings years of experience, from in-house with global consumer brands as well as the agency world. We’re super excited to have you onboard! Huge congratulations to our fabulous Jessica Furmedge and Rosie Wells, who have […]
Plugging the data skills gap – for bigger budgets and better campaigns
Can you answer these questions with a ‘yes’? If not, this blog is for you. According to Marketing Week’s Career & Salary 2024 report, marketers are calling out data and analytics as the biggest skills gap in their teams. Many are now looking beyond their current staff to bridge the gap. Data is crucial for […]
